Male vibrators are probably the last thing that comes to mind when you hear the word ‘vibrator’. Everyone knows about rabbit vibrators and bullet vibrators, but there’s a new line of products that are really shaking up the world of solo play for men. If you’ve ever wondered what it’s like to have a super high-tech gadget for masturbation, items like the Autoblow AI+, Leten SM 500, and Lelo F1S are here for exactly that.

According to the Journal of Sexual Medicine, nearly half of men have tried a vibrator during sex, and with smart toys getting way more advanced, that number is only going up. 

Now, it’s not only about 21st century mind-blowing pleasure (even though they’re really great for that!), they can also be a total game changer when it comes to sexual health. Research from Patient.info suggests that sex toys for men can help with a number of things from erectile dysfunction, premature ejaculation, and even a boost of sensitivity over time. 

 

 

Some of these amazing gadgets use artificial intelligence (AI) to copy real motions and feelings, and others make sonic waves with app control for a tech-savvy experience.

Picking the right one, as with most sex toys, is all about what feels best for you. There’s not really a one-size-fits-all when it comes to these things. Some guys love intense suction, while others like deep vibrations or textured sleeves. Loads of male sex toys now come with ‘smart’ features. These include adjustable speeds, Bluetooth connectivity, and even VR compatibility (yes really!). So, whether you’re looking to train up your stamina, add to what you already have, or just want to kick back and enjoy, there’s truly something out that there will blow you mind – amongst other things! 

Male vibrators have come a super long way since their arrival on the scene, and thankfully for men, they’re only getting better. If you’re yet to try one, maybe its time to see what the buzz is all about, quite literally. 

 

Male Vibrators Are More Popular Than Ever

Male vibrators are way more popular than they’ve ever been, and the numbers really prove it. Sales of men’s sex toys, including male masturbators and automatic strokers, have truly skyrocketed in recent years. 

The global sex toys market at the end of 2024 was valued around £29.5bn, and is expected to reach a whopping £66.3bn by 2033, growing at a huge rate of around 9.4% a year. This also goes for the UK market, with more men than ever indulging in some self-love with high-tech sex devices. 

What’s driving this surge you ask? One of the main factors is the shift in attitude in this industry, namely amongst men. Male sex toys used to be a seriously niche market, but in this day and age, they’re a part of a broader conversation when it comes to sexual wellness. As they should, more men are putting their pleasure and sexual health first, with male vibrators becoming a mainstream option, rather than a hidden secret. The rise of AI-powered toys like the Autoblow AI+ and Lelo F1S have helped break down these old stigmas, bringing a truly modern twist on one of man’s age-old hobbies. 

As a UK based company, RaptureWorks is proud to say that we’re amongst the top regions for sex toy sales around the world, along with Germany and France. 

Ever since the pandemic there’s been a huge surge in online sales, and it’s become easier than ever for men to view and buy the latest sex toys without leaving their homes. 

We found that a large proportion of men who bought male vibrators in 2024 were first-time users, which tells us that the interest and openness around them is really on the rise. 

In the last decade or so, we’ve seen the introduction of app control, Bluetooth, and customisable settings for male vibrators. These have made them must have items for men, because why not make the most of your solo time? On top of this, the market is showing no signs of slowing down, which proves to us that these once-taboo toys have officially gone mainstream. Who knows how far they can really take it?

 

 

 

 

Why More Men Are Using Male Vibrators
It’s really no surprise that the use of male vibrators has shot up recently. Once thought of as distasteful, you could say that they’ve now become a pretty important part of men’s sexual routines. So why are more men really turning to them? There are a few key reasons to explain this growing trend, backed by real world studies. 

 

 

From enhancing alone-time to reviving relationships, and even boosting stamina, these toys are proving to be a lot more than just fun – they offer real benefits that can improve a man’s overall sexual health. In recent studies, there have been users that reported higher satisfaction, better communication with their partner, and more endurance after using them. They’re helping loads of men out there reach new heights of pleasure, whilst improving other aspects they may never have thought of before. 

They make your play time more enjoyable
Now, if you ask most men, they’d probably say that their trusty old hand is more than enough to get the job done. There’s no denying that. But, some of these products are truly no contest for more traditional methods, and it’s a completely different ball game altogether. 

A 2020 survey by Lovehoney revealed that 48% of British men incorporated vibrators into their routines, and judging by the growing sales, we’re certain this number is steadily going up. It started off with stroking, pulsating and vibrating, but now with VR, AI and other new technologies, it’s only upwards from here. Who knows, in a few years’ time, you might not even need a partner! 

Another study published in the Journal of Sexual Medicine stated that more than 70% felt more pleasure when using a vibrator during masturbation. The reason? These sex toys tingle nerve endings more than a hand ever could, which means deep and longer lasting orgasms. What’s not to love? Besides this, the modern male vibrator is designed for ease of use. Depending on what you go for, you get can small and sleek, lightweight, and even disposable. Need a quick pick-me-up? No problem! 

If that wasn’t enough, these products also help men learn more about their bodies. Sounds weird, but it’s true! With a vast number of different settings at your disposal, you can unlock new pleasure points. This allows for a better understanding of what really gets you going, which, of course, can never be a bad thing! Maybe you’ve never felt a certain way until you’ve tried one. Then there’s really no going back. 

Strengthening Relationships
Now, we know what you’re thinking; male vibrators are just for solo play. Well, maybe – for the narrow-minded! These vibrating sex toys have been helping relationships along by creating more closeness and communication between partners. A 2021 study from the University of Southampton told us that couples who use vibrators together report much better communication about their sexual needs and likings. 65% of men who brought them into their sex life said it led to more open discussions about intimacy. 

 

 

Using them during foreplay or intercourse truly breaks down barriers, and also encourages a more open chat about pleasure. The whole point of sex is to enjoy it and make the most of it, and most couples agree that it takes the pressure off performance, and allows them to focus on one another more often than before. This is also great if you and your partner are finding yourselves in a dull and boring routine. 

As well as male vibrators, there’s heaps of couples’ sex toys out there. We’re talking couples’ vibrators, vibrating cock rings, remote control vibrators and even vibrating strap ons. There are tonnes of ways to break that barrier and carry out your wildest fantasies. Consensual of course!  

Don’t be afraid of trying new things. All of these products are made with your pleasure in mind, and 99% of the time, they make everything better. It’s their job after all!

Boosting Stamina & Control
This may be a lesser-known benefit of male vibrators, but they have a knack for helping men improve their stamina and ejaculation control. Many men struggle with lasting as long as they’d like, and many users have found that their devices have a lot more than one purpose!

Sure, you can use cock rings and sometimes even penis pumps, but these are more ‘on-the-job’ training. When you’re on your own, you can practice as much as you like, and you can also partake in other stamina-building exercises, like edging. Think of it like marathon training, but for your penis! You’ll gain a lot of endurance. 

Another study from The Journal of Sexual Medicine highlights that men who train with vibrators report higher confidence as well as reduced performance anxiety, knowing that they can control and regulate their arousal. 

If you want to try other alternatives, check out pocket pussies and stamina-specific items, like the Fleshlight Stamina Training Unit. 

As well as endurance, the mentioned items can also help with other conditions like delayed ejaculation or erectile difficulties. They work but stimulating nerve endings, and increasing blood flow to the penis. This is also great for the ageing man, as it will help maintain sexual responsiveness and sensitivity which may decline as you get older. If you’re highly stressed as well, then these sex toys can give you a fun outlet to relax and focus on your much needed playtime. 

The Bottom Line
In simple terms, bringing these male sexual devices into your wellness routine isn’t all about getting off, they can also help in so many other useful ways. We’re talking real, lasting benefits. You’re not just buying a masturbator, you’re investing into your sexual wellbeing, all whilst having loads of fun along the way! As awareness and acceptance keep on growing, way more men are finding out exactly how valuable they really are, and that’s beautiful. 

How to Pick the Right Male Vibrator
Now that we’ve got all the info out of the way, it’s time to get down to business – choosing the right male vibrator for you. 

They come in all shapes, sizes and styles, which can sometimes make it a little tricky to find the right one. With so many options out there, you’ll need one that suits your needs, feels comfortable and most importantly, feels great. Luckily for you, we’ve taken the time to help you on your journey to unlimited fun! 

Sensations: Do You Want Gentle or Intense?
Personal preference is key here, as no two male vibrators feel the same. Some focus on the tip of the penis for precise, targeted vibes, while others wrap around the whole shaft for full coverage. If you’re after deep stimulation, think about one with rumbling, low frequency vibrations instead of high-pitched buzzing. Some mimic the feeling of oral sex, like the Blowtech Auto Stroker, and if you’re after porn compatible, then the Fleshlight Universal Launch or Kiiroo Keon may be for you. We did warn you that this would be a tough choice!

The study in The Journal of Sexual Medicine says that men experience stronger and longer orgasms when using these products – but only when they find what sensation really works for them. If you’re looking for something a little more intense, then head over to the Estim and bondage sections. If you’re looking for non-vibrating masturbators, take a look at Tenga and Fleshlight products. You won’t be disappointed!

Material Matters: Stay Body-Safe
Most sex toys these days are comfortable and body-safe. But we’re here to make sure you’re fully equipped on making the best decisions. 

Silicone is king when it comes to automatic strokers. It’s totally safe, non-porous, and easy to clean. There are some rubber-based items which you’ll notice are cheaper, but we’d try to avoid these as they degrade easily, and can also trap some nasty bacteria. There are also waterproof options out there, if you love a bit of fun in the shower or bath! Not only is it convenient, but it also makes cleaning a breeze! If you want to take it the extra mile, check out RaptureWorks range of premium sex toy cleaners. 

82% of men prefer vibrators with a smooth, skin-like texture, according to Lovehoney’s 2023 consumer survey. This is great news, as there’s so many lifelike options out there. 

Hands-Free or Handheld?
As the title says, some are controlled manually, while others are totally hands-free. If you like full control, handheld might be best. But if you’re the type to sit back and let the toy do the work, an automatic masturbator with a snug fit could be the better choice. You can also get ones that hold your phone, or are remote-controlled. Think about what works best for your home set up here.

Noise Levels, Battery Life and Size: Keep It Discreet
If you live with friends or family and need to be a little more discreet, you’ll want to pay attention to the noise level, and also the size (in case you need to hide it!). With technology improving every year, most modern male vibrators are created to be “whisper-quiet”, which means they’re more than discreet enough for most cases. 

This goes for battery life as well, if you’re more a machine than the device, then you’ll probably want a longer lasting one. For everyone else, you’ll be just fine. A lot of options come with a plug or are USB rechargeable, which might be better for you if you don’t want to change batteries every so-often. 

RaptureWorks Top Picks

To help you choose, check out the tables below. You can click on each product to take you to their page, where you’ll find all the information you need. If you want to look at the complete selection, click here

 

📚 References 

• LELO UK Study (via Daily Star)
• Metro UK: The Pandemic's Impact on Male Sex Toy Use (Metro)
• GQ: The Best Vibrators to Try (GQ)
• Reece et al. "Prevalence and Characteristics of Vibrator Use by Men in the United States." Journal of Sexual Medicine, 2009. (academic.oup.com)
• "The health benefits of sex toys." Patient.info, 2018. (patient.info)
• "Sex Toys Market Size, Share & Trends Analysis." Straits Research, 2024. (straitsresearch.com)
• "Europe Sex Toys Market Report." Straits Research, 2024. (straitsresearch.com)
• "Sex Toys Market Size & Trends Analysis." Research and Markets, 2024. (researchandmarkets.com)
• Lovehoney, "2020 Sexual Wellbeing Survey"The Journal of Sexual Medicine, "The Impact of Male Vibrators on Sexual Satisfaction"

• University of Southampton, "2021 Study on Sexual Communication and Vibrators in Relationships"
• Lovehoney, "2023 Consumer Survey on Sex Toys
• Statista - Global Sex Toy Market Report 2024
• BBC News - Male Sex Toy Trends in the UK The Guardian - The Rise of AI Sex Tech
• Men’s Health - Why More Men Are Buying Sex Toys